The PINTU Incubator 2024 program has officially begun, marked by the radiant smiles of our participants who have just completed their orientation. This year’s cohort is set to embark on a transformative journey, equipped with invaluable knowledge and connections with inspiring mentors. The program promises an unforgettable experience, filled with opportunities to refine their skills and elevate their brands.

On March 20, 2023, a wave of excitement reverberated through the fashion community as PINTU Incubator officially unveiled the names of the 7 carefully chosen brands. This announcement, made through a post on the program's official Instagram account, @PINTU_incubator, marked the commencement of an exciting chapter for these brands. As they embarked on their transformative journey, their dreams of making a mark in the fashion business were now set in motion.

At the heart of PINTU Incubator lies a commitment to excellence. The meticulous curation process ensures that only the most promising and aligned participants are welcomed into the program. Brand curation is not only a crucial step but also an integral part of PINTU Incubator's strategy to guarantee the program's success and foster the development of a vibrant and impactful fashion ecosystem.

The curation process adheres to a comprehensive set of criteria designed to identify brands with the potential to shine. The chosen brands exhibit a combination of a grand vision, a robust concept, impeccable execution, a commitment to positive societal impact, innovative business strategies, well-defined brand profiles and models, a distinctive signature style, exceptional product quality, and the capacity to meet product demand.

The highly anticipated announcement has arrived! Let's extend a warm welcome to the seven exceptional brands who have successfully passed the first curation stage for the PINTU Incubator 2024 program. Each brand brings a unique perspective and innovative approach to fashion:

Arae (@arae_clothing): Champions sustainable fashion through plant-based materials, upcycling techniques, and natural dyes. Their collections, inspired by nature, offer a unique fusion of style and ecological consciousness.

Denim it up (Ham Jeansku) (@denimitup): Revolutionizes denim with a kaleidoscope of colors, breaking away from the traditional blue. Their vibrant and eclectic creations are sure to stand out.

Enigma (@enigmartextile): Merges art and textiles, producing contemporary designs deeply rooted in Indonesian culture. Handcrafted with 100% organic fibers, their fabrics showcase the beauty of intricate craftsmanship.

Opie Ovie (@opieovie.id): Established in 2020, Opie Ovie offers a modest ready-to-wear collection for confident individuals. They champion sustainable practices by utilizing eco-friendly materials and high-quality accessories.

Semilir (@semilirsemilir): Offers modern batik apparel crafted by local artisans. Utilizing natural dyes and high-quality fabrics, Semilir celebrates Indonesian heritage while providing stylish and versatile everyday wear.

Senses (@studio.senses): Bridges the gap between cultural legacy and modern fashion by fusing traditional patterns with contemporary textiles. Their garments, featuring intricate embroidery and delicate beadwork, showcase exceptional craftsmanship.

Tales and Wonder (@talesandwonders): Specializes in Indonesian fashion and lifestyle products. Their creations feature captivating printed art and illustrations inspired by global folktales and fairytales. Emphasizing sustainability, they utilize GOTS (Global Organic Textile Standard) certified printing for eco-friendly fashion.

PINTU Incubator 2024 promises to be an exciting journey, fostering the growth of these talented individuals while promoting sustainable and culturally conscious fashion practices. Stay tuned as these brands embark on their transformative journey with PINTU Incubator 2024, shaping the future of fashion with creativity, passion, and purpose.